WORKSHOP · HALF-DAY · LAPTOPS OUT NEXT DATES ON REQUEST
WORKSHOP · 03

AI for normal people.

What AI actually is. How it actually works. Why it confidently gets things wrong. And then, the bit nobody seems to teach, how to use it tomorrow morning to do your job faster, sharper and without the slop. No hype, no fear, no “this changes everything.” Bring a phone or laptop and 250 words you have written yourself.

Book the workshop What we cover
½ day
In the room together
0
Hype · fear · jargon
1 laptop
Each · using AI live
~10
Workflows you’ll keep
01 / 05 What we cover FOUR PARTS · HANDS ON

Four parts. All laptops open.

Half the time is us explaining what AI is in plain English. The other half is you using it in the room, on your own work, with us looking over your shoulder so the bad habits never form.

01 What it is

AI in plain English

Strip out the hype. What “large language model” actually means. Why it answers in the way it does. The difference between ChatGPT, Claude, Gemini and Copilot in a sentence each. No history-of-AI lecture — just enough to know what you’re looking at when you open the chat box.

02 Why it goes wrong

When to trust it — and when not

The things AI is genuinely good at (summarising, drafting, mirror-checking your thinking) and the things it is genuinely bad at (facts it hasn’t been told, anything with a date in it, anything where being confidently wrong is dangerous). We show you the failure modes so you spot them before they go out the door.

03 How to use it

The day-to-day toolkit

The bit you’ll come back to. Mirror-analysis on your own writing. Prepping for difficult conversations. Sense-checking your numbers. Writing like a human, not like an AI. Drafting emails, briefs, board papers, agendas, post-meeting notes. We run each one live, on your work.

04 The traps

Privacy, slop, and the dependency

What not to put in. What “AI slop” looks like and how to spot it in your inbox. Why pasting AI output straight into client work is a slow brand-damage problem. How to use AI as a sparring partner without letting it think for you.

02 / 05 Who it’s for BEGINNERS · INDIVIDUALS OR TEAMS

Sceptics. Beginners. Suspicious.

You don’t need to know anything to come. You don’t need to want to use it. The workshop works for the curious, the worried and the people whose team has started leaning on AI in ways that make them nervous.

  • Owners and directors who’ve been told they should “get into AI”
  • Marketing teams already using it, badly, who want to use it well
  • Anyone suspicious of AI who wants to make up their own mind
  • Whole teams — 4 to 10 people, run on-site if you prefer
03 / 05 Format HALF-DAY · IN PERSON OR ON-SITE

Half a day. Hands on.

Four hours, in person, laptops open. We work through each module by doing it, on your actual emails, your actual board pack, your actual draft. By the end you’ve used AI to make something real, and you know which bit of it you trust.

Length 4 hours · one real break
Where LE11 or your office — team workshops on-site
Who comes Spike, plus up to 10 from your side
Bring Your laptop · a current work problem to use it on
Output A written-up toolkit of the workflows you used — sent inside 48 hours
04 / 05 What you walk away with CONFIDENCE · WORKFLOWS · SAFETY

AI without the slop.

The headline outcome: you stop being intimidated by it, and you stop using it badly. The doc you go home with is a practical toolkit you’ll open the next time you have to write something hard.

01 A plain-English mental model of what AI is and isn’t
02 The failure modes, so you spot wrong answers before they ship
03 ~10 day-to-day workflows you’ll actually use
04 A “writing-like-a-human” checklist for editing AI drafts
05 A privacy & confidentiality do/don’t list
06 A 30-minute follow-up call two weeks later, free
05 / 05 Book it PHONE OR EMAIL · HUMAN REPLY

Pick up the phone. Or write.

No form on this one. AI workshops we run individually or for teams, our price and dates depend on group size. Pick whichever door suits and we’ll come back with options.